Redesigning Insurance - Why Full Transparency is The Key To Honesty
A conversation between FRISS and Max Bazerman on how full transparency is the backbone of honest insurance and how to achieve it.
In his conversation with FRISS, Max Bazerman, the Jesse Isidor Straus Professor of Business Administration at Harvard Business School, outlines behavioral science in the insurance industry. He delves into whether or not our model of insurance is fundamentally broken.
Will honest insurance ever be possible? Bazerman states, "I think it’s realistic; I think it's necessary; and I think it's going to happen.” Download the whole conversation to find out why!
Note: this is FRISS content, based off of an interview conducted by an employee, featuring Max Bazerman. To read Bazerman's full book "Better not perfect" as cited in our content, click here: https://www.pon.harvard.edu/shop/better-not-perfect-a-realists-guide-to-maximum-sustainable-goodness/